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1 publicize
(a) (make known) faire connaître (au public);∎ her father is a minister, but she doesn't publicize the fact son père est ministre, mais elle ne tient pas spécialement à ce que cela se sache ou elle ne le crie pas sur les toits;∎ his much publicized blunders don't help his image ses célèbres gaffes ne font rien pour arranger son image de marque;∎ the government's environmental reforms have been well publicized in the press la presse a beaucoup parlé des réformes du gouvernement en matière d'environnement∎ the festival was well publicized le festival a été annoncé à grand renfort de publicité;∎ the launch of the their new product has been widely publicized leur nouveau produit a été lancé à grand renfort de publicité -
2 publicize
(product) faire de la publicité pour;∎ the launch of their new product has been widely publicized leur nouveau produit a été lancé à grand renfort de publicité -
3 publicize
verb (to make widely known; to advertise: We are publicizing a new product.) faire de la publicité pour -
4 hype
1. nounalso hype up ( = publicize) [+ book, product, film] faire un énorme battage autour de* * *(colloq) [haɪp] noun battage m publicitairemedia hype — battage m médiatique, médiatisation f à outrance
Phrasal Verbs:- hype up -
5 advertise
advertise ['ædvətaɪz](a) (publicize → product, service) faire de la publicité pour;∎ I heard his new record advertised on the radio j'ai entendu la publicité pour son nouveau disque à la radio;∎ I saw it advertised in a magazine j'ai vu une annonce là-dessus ou pour ça dans une revue;∎ as advertised on TV vu à la télé∎ they advertised the job in all the nationals ils ont mis ou inséré une annonce pour le poste dans toute la presse;∎ we advertised our house in the local paper nous avons mis ou passé une annonce pour vendre notre maison dans le journal local(c) (make known) afficher;∎ don't go advertising the fact that we're thinking of leaving ne va pas crier sur les toits que nous pensons partir;∎ you needn't advertise the fact vous n'avez pas besoin de le crier sur les toits;∎ you needn't advertise your ignorance ce n'est pas la peine d'étaler ton ignorance;∎ he didn't want to advertise his presence il ne voulait pas se faire remarquer(a) (to sell product, service) faire de la publicité;∎ to advertise in the press/on radio/on TV faire de la publicité dans la presse/à la radio/à la télé;∎ it pays to advertise la publicité paie(b) (place advertisement) mettre une (petite) annonce(c) (make a request) chercher par voie d'annonce;∎ we advertised for a cook nous avons mis ou fait paraître une annonce pour trouver une cuisinière -
6 plug
plug [plʌg]1. nouna. [of bath, basin] bonde fc. ( = spark plug) bougie f• to give sth/sb a plug donner un coup de pouce (publicitaire) à qch/qna. ( = fill) [+ hole, crack] boucher ; [+ leak] colmater3. compounds[+ lead, apparatus] brancher* * *[plʌg] 1.1) Electricity ( on appliance) prise f (de courant); ( connecting device) (on computer, for phone) fiche fto pull the plug on — (colloq) retirer son soutien à [scheme, project]
2) (in bath, sink, barrel) bonde f3) Construction ( for screw) cheville f4) ( stopper) bonde f; ( for leak) bouchon m; ( for medical purpose) tampon m5) Automobile (also spark plug) bougie f6) ( in advertising)2.transitive verb (p prés etc - gg-)2) (colloq) ( promote) faire de la publicité pour [book, show, product]3) Electricity3.intransitive verb (p prés etc - gg-)to plug into — se brancher à [TV, computer]; fig se mettre au courant de [public opinion, mood]
Phrasal Verbs:- plug in- plug up -
7 tout
tout [taʊt]1. noun• the taxi drivers were touting for the hotels les chauffeurs de taxi racolaient des clients pour les hôtels* * *[taʊt] 1.1) GB ( selling tickets) revendeur m de billets au marché noir2) Commerce ( soliciting custom) racoleur/-euse (colloq) m/f pej3) ( racing) vendeur m de tuyaux2.transitive verb1) [street seller] vendre (en faisant du boniment)2) GB ( illegally) revendre [quelque chose] au marché noir [tickets]3) ( publicize) vanter les mérites de [product, invention]3.to tout for business — racoler (colloq) la clientèle
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8 tout
A n3 Turf vendeur m de tuyaux.B vtr1 [street merchant] vendre (en faisant du boniment) ;3 ( publicize loudly) vanter les mérites de [product, invention] ; claironner [good results] ; much touted tant vanté.C vi ( solicit) racoler ○ pej ; to tout for business racoler ○ la clientèle ; to tout for votes racoler ○ des électeurs. -
9 boom
boom [bu:m](a) (resonate → gen) retentir, résonner; (→ guns, thunder) tonner, gronder; (→ waves) gronder, mugir; Music (→ organ) ronfler; (→ voice) tonner, tonitruer∎ business was booming les affaires étaient en plein essor;∎ car sales are booming les ventes de voitures connaissent une forte progression(a) (say loudly) tonner;∎ "nonsense!" she boomed "quelles idioties!", dit-elle d'une voix tonitruante3 noun(a) (sound → gen) retentissement m; (→ of guns, thunder) grondement m; (→ of waves) grondement m, mugissement m; Music (→ of organ) ronflement m; (→ of voice) rugissement m, grondement m(b) (period of expansion) (vague f de) prospérité f, boom m, période f d'essor; (of trade) forte hausse f ou progression f; (of prices, sales) brusque ou très forte hausse f, montée f en flèche; (of product) popularité f, vogue f;∎ Economics boom and bust (cycle) cycle m expansion-récession(d) Television & Cinema (for camera, microphone) perche f, girafe f; Technology (for crane) flèche fTelevision & Cinema boom operator perchiste mf;Economics boom town ville f en plein essor, ville-champignon f➲ boom outtonner;∎ "of course!" he boomed out "bien sûr!", dit-il d'une voix tonitruante -
10 promote
promote [prə'məʊt](a) (in profession, army) promouvoir;∎ to be or to get promoted être promu, monter en grade, obtenir de l'avancement;∎ Blyth has been promoted to (the rank of) captain Blyth a été promu (au grade de) capitaine;∎ she's been promoted to regional manager elle a été promue (au poste de) directrice régionale∎ to be promoted to the first division passer ou monter en première division;∎ to get or be promoted passer ou monter dans la division supérieure(c) (encourage → peace, growth, justice, cause) promouvoir; (→ the arts, a project) encourager; (→ success) favoriser; (→ person's interests) servir;∎ to promote international cooperation promouvoir ou favoriser ou encourager la coopération internationale;∎ cleanliness promotes health la propreté est un facteur de santé;∎ to promote economic growth promouvoir ou favoriser la croissance économique;∎ Parliament to promote a bill prendre l'initiative d'un projet de loi∎ to promote a new product faire la promotion d'un nouveau produit;∎ she's in England to promote her new record elle est en Angleterre pour faire la promotion de son nouveau disque(e) (in chess) promouvoir
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